TL;DR Bulk digital gift cards work great for incentive programs targeting recipients in New Zealand, especially if you're planning on distributing them widely. The most effective programs mix gift cards from beloved Kiwi brands with well-known international options.
Planning to send incentives or rewards to folks in New Zealand? Then you’ll want a gift card catalog packed with options Kiwi recipients actually care about. Whether it’s employee recognition, customer engagement, or bulk giveaways, offering the right incentive can make all the difference.
The Giftbit catalog is continually expanding, so you’ll always have access to top eGift cards from New Zealand’s favorite brands, plus plenty of global and international choices.
In this article, you’ll get a look at popular gift card options for New Zealand, along with easy tips for sending rewards to your colleagues, customers, or teams—no matter where they’re based.
(Spoiler: getting started is quick and simple, and you can be sending New Zealand gift cards in just a few minutes! 🚀)
How to engage an audience in New Zealand 🇳🇿
Utilizing digital incentives in New Zealand comes with a host of strategic perks.
Kiwis tend to favor quick and efficient solutions. By including international eGift cards in your rewards lineup, you can improve customer loyalty and amplify your brand's footprint, too.
Choosing local digital rewards will build local trust while also strengthening partnerships with your Kiwi audience. Indeed, this is true wherever you go. Canadians want Canadian rewards, Mexicans want Mexican rewards, Indians want Indian rewards, and on and on.
Then adding on a wide array of beloved international brands won't hurt!
For example, here are some of the popular gift cards currently available for New Zealand audiences in the Giftbit rewards catalog.
- COTTON:ON
- Glassons
- Hallensteins
- HelloFresh
- JB Hi-Fi
- Kathmandu
- Michael Hill
- Mighty Ape
- Mitre 10
- OPSM
- PlayStation Store
- Sephora
- Ticketmaster
- Uber Eats
Spotlight on local Kiwi gift cards
Picking the right types of gift cards can really make a difference when connecting with Kiwi audiences.
So when planning your gift card incentive program, be sure to highlight brands that New Zealanders know and love.
Specifically, you'll likely want to consider some of the following Kiwi faves.
- Mitre 10 🛠: Known as a go-to for anything from home improvement tools to garden supplies, Mitre 10 is cherished by both DIY enthusiasts and professionals. Use it to offer practical and versatile rewards.
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Kathmandu 🎒: This brand is synonymous with outdoor adventure. Its gear and apparel are perfect for those who love exploring New Zealand’s natural wonders. Great for creating excitement among outdoor enthusiasts.
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Mighty Ape 🦍: Dominating the online retail scene, Mighty Ape offers everything from electronics to toys and games, making it a hit among tech lovers and families alike. A versatile choice for a wide audience.
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Michael Hill 💍: A recognized name in jewelry and founded in NZ in 1979, Michael Hill provides stylish and elegant options. Ideal for adding a personal touch or a special celebration within incentive programs.
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Glassons 👗: A must for fashion-forward individuals, Glassons specializes in trendy and affordable clothing and accessories. Perfect for tapping into the younger or style-savvy segments of your audience.
- Hallensteins 👕: As a leading name in menswear, Hallensteins offers a wide range of styles from casual streetwear to sharp formalwear. It's a reliable choice for rewarding a broad male audience with fashionable apparel.
Another great option for Kiwi recipients: A VIRTUAL PREPAID MASTERCARD®
Handling recipients across several nations can get tricky fast.
Thankfully, virtual prepaid Mastercard offers an excellent, straightforward solution. It can be used anywhere Mastercards cards are accepted (both online and in person), making it a fantastic option for global reward strategies.
Simply fund the card in the currency of your choice, and voilà—recipients get a digital Mastercard. This approach eliminates the complexity of juggling different currencies or keeping tabs on recipients scattered across the globe.
Seamlessly send gift cards across the Pan-Pacific
If your program spans both sides of the Tasman, it’s no harder to reward teammates in Sydney than it is in Auckland.
With a global gift card distributor, you should be able to upload funds once in one currency, pick your cross-border audiences, and let your partner handle all the regional restrictions and complexities behind the scenes.
For example, Giftbit lets you offer your recipients full choice from the global catalog. That means that each person only sees rewards that work where they live—whether that’s a Mitre 10 haul in Christchurch or a Bunnings run in Brisbane.
For example, here are some crowd‑pleasing Aussie gift cards now in the catalog:
- Bunnings Warehouse
- JB Hi-Fi
- Harvey Norman
- Myer
- David Jones
- Supercheap Auto
🌏 Looking beyond ANZ? The same account you use for Australian and New Zealand gift cards can also send digital rewards across Asia—covering popular options for China, Japan, Singapore, and South Korea. So a single campaign can stretch from Melbourne to Seoul without missing a beat.
📌 Translation? Managing your program can be as quick and easy as tossing another shrimp on the barbie! 😉
How to start sending digital rewards to New Zealand recipients (and beyond)
🔈Great news: You don’t have to be based in New Zealand to send out digital rewards to Kiwi audiences. With the right gift card platform, the process should be quick, straightforward, and completely free to get started.
To get started, simply open a free Giftbit account—this should only take you a few minutes.
Next, pick the gift cards you want to offer, whether you’re choosing classic New Zealand brands like Mitre 10 and Kathmandu or giving recipients the option to select from the full local catalog.
Then choose your preferred gift card delivery method: email, built-in integrations (like through HubSpot or Shopify), or fully automated sending using the international gift card API.
Send your rewards right away or schedule them for later, then use real-time dashboards to track your program’s performance.
🙌 And here’s the bonus: you can use the same account to reward recipients across Australia, Asia, and the rest of the globe, all while keeping the experience just as easy for you and your team.
Giftbit makes it easy to send gift card rewards and incentives to audiences in New Zealand and beyond. Reach out with any questions or to learn more about bulk discounts and revenue sharing.
How to send digital rewards to New Zealand
Check out the Giftbit Overview to learn how, or create a free account to see how easy it really is.

July 22, 2025