Gift Card Platform for Digital Rewards

How the Giftbit gift card and prepaid card platform works

So easy to distribute digital rewards, you could be clicking ‘send’ in as little as 10 minutes from now.

Giftbit platform UI screenshots of new order order.

Create account

1. Choose and customize your reward

Decide whether you want to send a specific gift card or prepaid card, or offer the full recipient-choice catalog. Add your branding and personalized message.

2. Add your recipients

Add one person, upload a spreadsheet, or connect Giftbit to another system (HubSpot, BambooHR, etc.)

3. Fund and deliver

Send immediately or schedule delivery by email, SMS, direct link, or through your own application (via the API). Recipients can access their reward without creating an account.

4. Track results and recover value

Monitor delivery and claim status, follow up when needed, and review outstanding rewards.

Three ways to send and manage rewards at scale

Self-serve web app

Giftbit's intuitive UI is designed for an easy self-serve flow. Send individual rewards or upload a recipient list via CSV, TSV, or XLSX for bulk sending, all without development work or unnecessary administration.

Gift card integration with Zapier

Connect Zapier and your Giftbit account to thousands of apps and tools, like HubSpot, Airtable, Typeform, or Qualtrics. Set reward triggers for anything! Form submissions, referrals, survey completions, and more.

The Giftbit API

Use the gift card API to embed reward delivery in your app, product or internal workflow. Developers can often have something up and running in just a few days.

An easy reward experience for every recipient

Whether you send one reward or thousands, every recipient gets the same straightforward claim experience.

Every reward feels personal
Add a logo, sender name, and custom message, then choose the best delivery format (via text, email, etc) for your audience.

Remove unnecessary steps
Let them open their secure reward link and claim their gift card or prepaid card without creating a Giftbit account or downloading an extra app.

Catch delivery problems
See when a reward doesn't arrive, correct inaccurate contact information, and follow up when needed.

Keep support requests off your team's plate
Every recipient gets direct access to Giftbit's in-house support team.

Want to experience it for yourself?

Use your free account to send yourself a no-value test reward before launching your program.

Send yourself a test reward

Clear tracking and reporting for every reward you send

Use centralized, exportable records to manage programs, resolve delivery problems, and reconcile spending.

Monitor delivery and claim rates across your programs
Spot delivery problems and follow up when needed.
Filter activity by program, sender, or date.
Export transaction data for finance and reconciliation.
Give teammates the right permissions and shared visibility.

Learn more about tracking and reporting

Know what happens to unclaimed rewards

Whether you send Standard rewards with no claim deadline or Promotional rewards with a claim-by date, Giftbit shows you exactly what was sent, delivered, opened, claimed, and still outstanding.

This visibility helps you catch bounced emails and wrong addresses, follow up while there’s still time, and improve future sends.

Whether your priority is maximizing participation, understanding your final program cost, or recouping budget, you won’t be left guessing what happened after delivery.

Plus, for Promotional rewards, you can set a claim-by date at no extra cost. If value remains unclaimed after the deadline, 25% is returned to your Giftbit balance by default. Eligible programs may qualify for even more return.

Note: Some providers keep all of the unclaimed value and make it difficult to see how it's handled. Others charge for the option to set a claim window. Giftbit makes it easy to see what's going on.

Transparent digital gift card platform pricing

Know exactly where your money is going and why.

Face-value pricing for most rewards when you fund by ACH/EFT, direct debit, or bank wire
Some prepaid options have a per-card fee. Check the specific prepaid card for current pricing.
Free currency conversion
Credit-card funding for 2.9% of the total amount (i.e., not a fee on every card)
Unlimited custom reward templates at no extra cost

Pricing details

Calculate the cost of your program

One reward catalog for every type of program

Choose a specific gift card, create a curated selection of brands, or let recipients browse the full global catalog available to them.

Giftbit offers more than 1,500 localized options, including gift cards from popular brands like Starbucks, Amazon, Walmart, Apple, and Google Play, plus prepaid cards from Visa and Mastercard, cryptocurrency options, and charitable donations.

Browse the reward catalog

Security and compliance your team can verify

Giftbit protects your funds, account, and recipient data with safeguards specifically designed for businesses and academic and medical research. We’re always happy to provide the documentation your IT and compliance teams need for vendor review.

Need documentation for a vendor review? Ask us for Giftbit’s current SOC 2 report.

Review Giftbit’s security and compliance practices

Established compliance standards

Giftbit is a SOC 2 Type II, PCI SAQ-D, and GDPR-compliant processor.

Encryption for financial and personal data

Data is encrypted in transit using TLS 1.2+ and at rest using AES-256, with additional protection for sensitive personal information.

Controlled account access

Two-factor authentication and role-based permissions help ensure that people only have access to what they need.

Continuous monitoring and fraud controls

Giftbit uses 24/7 intrusion detection, suspicious-transaction monitoring, and velocity controls. You can also freeze or cancel unclaimed rewards when necessary.

Popular ways to use the Giftbit platform

From one-time thank-yous to ongoing incentive and payout programs, Giftbit helps businesses and researchers reward the exact people they need to reach. Explore some of the most common ways organizations use the platform.

Employee rewards

Celebrate milestones, recognize great work, and automate anniversary or performance rewards.

Explore employee rewards

Customer loyalty and marketing incentives

Reward referrals, encourage repeat purchases, thank customers, and support promotional campaigns.

Explore customer rewards

Sales incentives and promotions

Recognize sales performance, motivate partners, and reward qualified prospects for taking action.

Explore sales incentives

Payouts and disbursements

Deliver digital rebates, approved payouts, and other payments without managing physical cards or checks. Talk to the team about Instant Pay options to send funds to a recipient’s existing Visa or Mastercard debit cards.

Explore global payouts

Ready to start sending better rewards?

Create a free Giftbit account and send your first reward in minutes.
Planning a larger, international, or automated program? Talk to our team and we’ll help you find the right setup.

Talk to our team

Create free account

Gift card platform FAQs

What is a gift card platform?

A gift card platform helps businesses send, automate, manage, and track digital gift cards and prepaid cards for rewards and incentives. Giftbit distributes rewards to employees, customers, research participants, and other recipients. It isn’t software for creating or issuing a retailer’s own store gift cards.

Can I simulate the sending experience without actually sending money (e.g. as a preview) and then choose to send a small test to see the workflow?

Yes, Giftbit lets you send a “test reward” from your regular account that simulates the full recipient experience without actually spending any funds or sending a real gift. It's perfect for previewing messages, branding, and the claim process.

Test emails are clearly marked as tests and can't be redeemed for real value.

If you're happy with the flow, you can then send a real, small-value reward to yourself to see the full live process.

Let’s say I want to purchase 25 gift cards that are worth $25 each. Do I still pay face value?

Yes! With Giftbit, you pay the exact face value for the gift cards you send. 25 x $25 gift cards would cost you $625. There are no extra fees if you fund your account by bank transfer; credit card funding adds a 2.9% fee.

Estimate costs with the Pricing Calculator.

Plan on sending more? Reach out to learn about revenue sharing and bulk discounts.

If I send a gift card to someone, do they need to make an account?

No, recipients do not need to create an account to claim or use a Giftbit gift card or prepaid card. They simply click their unique reward link and follow the redemption instructions. We've designed the entire process to be super easy, so there's no unnecessary or added barriers for your audience.

Pro-tip: be sure to ask about recipient experience in your discovery stage. Some legacy providers may require your recipients to download a separate app just to access their rewards.

I am trying to create an account, but it says, "use a valid e-mail address, free e-mail providers are not accepted."

Giftbit only accepts sign ups from paid, business/work email domains—this means emails tied to a real company, organization, or institution (like @yourcompany.com). Free email domains such as Gmail, Hotmail, Yahoo, or similar are not allowed.

This policy ensures:

Security and compliance with B2B requirements
Only legitimate businesses use Giftbit’s services
Reduced risk of fraud and misuse

If you’re signing up for your organization, simply use your official work email and you’ll be good to go!

If your work email isn’t being accepted but should be, please contact support@giftbit.com for assistance.

What support options does Giftbit provide for both clients and recipients?

Giftbit support includes:

Every client and recipient gets unlimited access to dedicated, in-house support via live chat, phone, and email—no tiers, no additional cost.
Support includes help with technical issues, card redemption, lost emails, or recipient questions, so both senders and reward recipients are always taken care of (with a human-in-the-loop!).

How can I send digital gift cards internationally?

To send digital gift cards internationally with Giftbit, you simply create a free account, pick from Giftbit’s robust catalog of 1,500+ localized rewards, and send them by email, text, or direct link. Your recipients will only see options tailored to their country and currency, with automatic currency conversion handled for you. You can also automate delivery with integrations like Zapier or Giftbit’s API for seamless, global reward flows.

How does Giftbit pricing compare with Tremendous and Tango?

Based on publicly listed pricing at the time of publication, Giftbit, Tremendous, and Tango all offer free platform access and face-value pricing for most standard digital gift cards. The meaningful differences are in funding fees, specific reward products, volume pricing, and how unclaimed value is handled.

Giftbit has the best credit card funding fee at 2.9%, compared with Tremendous’s published 3%. Bank funding through either platform is free. Tremendous also lists separate 4–6% fees for certain monetary payout options, which don’t apply to its standard gift cards.

Tango’s portal is free in most cases, but certain products and customizations carry additional fees.

Giftbit also offers eligible programs volume discounts, revenue sharing, and customized terms for unclaimed value, typically starting at far lower spending thresholds than either platform (although this can vary).

To understand your full program costs, always compare the reward type, funding method, expected volume, support, and treatment of unclaimed rewards—not just the platform fee.

For a full breakdown of Tango, Tremendous, and Giftbit, see here.

A gift card platform for digital rewards and incentives

Automated digital gift card delivery for businesses and other organizations