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The Giftbit Blog

Posts about Research Incentives

Gift Card Distributors 101: Pricing, Transparency, And How To Choose The Right Provider For Your Business
Gift Card Distributors 101: Pricing, Transparency, And How To Choose The Right Provider For Your Business

But the services they use to distribute those gift cards? Not always so simple and straightforward. Historically, incentive reward providers have priced their services in a complicated and confusing...

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Practical Rewards and Incentives: Why Everyone Loves Gas and Grocery Digital Gift Cards
Practical Rewards and Incentives: Why Everyone Loves Gas and Grocery Digital Gift Cards

Now that inflation is impacting virtually every segment of the economy, they’re even more effective. It’s hard to overstate the impact of being able to knock $50 off your (growing) bill the next time...

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Digital Rewards 101: How To Leverage New (And Improved!) Types of Incentives
Digital Rewards 101: How To Leverage New (And Improved!) Types of Incentives

Going digital with your rewards and incentives will make the entire process hassle-free—whether you're trying to improve employee performance at work, encourage consumers to complete a survey, or...

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How To Increase Survey Response Rates
How To Increase Survey Response Rates

In fact, the success of your research surveys will often hinge on your response rates. High participation ensures a diverse and robust dataset. Meanwhile, low engagement can skew results, diminishing...

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6 Ways to Increase Employee Engagement in Surveys
6 Ways to Increase Employee Engagement in Surveys

Employee surveys are valuable resources that can help shape your business practices. They let you know how your employees actually think and feel, overcoming the professional barriers that often...

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Exploring Market Research Methods And Top Tech Tools For 2023
Exploring Market Research Methods And Top Tech Tools For 2023

Market research plays a crucial role in understanding your company's target audience and tailoring your marketing strategies, products, and offerings to meet their wants and needs. However, for many...

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Survey Incentives: NGOs And The Dirty Data Myth
Survey Incentives: NGOs And The Dirty Data Myth

The practice of incentivizing surveys (i.e. incentive surveys) has sparked considerable controversy among researchers and experts in the field. Critics argue that offering incentives, such as...

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AI Series: What Do AI, Healthcare, And Market Research Have In Common?
AI Series: What Do AI, Healthcare, And Market Research Have In Common?

What's truly fascinating now is how AI is revolutionizing both industries, driving growth, and ushering in productive and beneficial changes. The potential of AI is boundless, presenting us with a...

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The Checklist Every Incentive Survey Project Needs — Before Data Is Collected!
The Checklist Every Incentive Survey Project Needs — Before Data Is Collected!

Conducting market research and incentivizing consumer participation is an invaluable component of understanding a company's buyer persona and shaping future marketing decisions. It allows you to dive...

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