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Posts about Research incentives

Exploring Market Research Methods and Top Tech Tools for 2023
Exploring Market Research Methods and Top Tech Tools for 2023

Market research plays a crucial role in understanding your company's target audience and tailoring your marketing strategies, products, and offerings to meet their wants and needs. However, for many...

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Survey Incentives: NGOs and the Dirty Data Myth
Survey Incentives: NGOs and the Dirty Data Myth

The practice of incentivizing surveys (i.e. incentive surveys) has sparked considerable controversy among researchers and experts in the field. Critics argue that offering incentives, such as...

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AI Series: What Do AI, Healthcare, And Market Research Have in Common?
AI Series: What Do AI, Healthcare, And Market Research Have in Common?

What's truly fascinating now is how AI is revolutionizing both industries, driving growth, and ushering in productive and beneficial changes. The potential of AI is boundless, presenting us with a...

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The Checklist Every Incentive Survey Project Needs — Before Data is Collected!
The Checklist Every Incentive Survey Project Needs — Before Data is Collected!

Conducting market research and incentivizing consumer participation is an invaluable component of understanding a company's buyer persona and shaping future marketing decisions. It allows you to dive...

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Reward Research Participants While Protecting Their Sensitive Data
Reward Research Participants While Protecting Their Sensitive Data

Do you need more participation in your research studies? Whether collecting census information or gathering healthcare industry insights, finding committed study participants can be challenging.

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How To Maintain Survey Response Rates in Long-Term Studies
How To Maintain Survey Response Rates in Long-Term Studies

Anyone who has conducted a survey knows the struggle of getting responses, especially for long-term studies. In fact, the average survey response rate for academic studies is only around 30%.

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Best Practices: How to Collect User Feedback for Your Product
Best Practices: How to Collect User Feedback for Your Product

Are you looking to improve your product? If so, you’ll need to collect user feedback.

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Using Digital Gift Cards to Incentivize Research Participation
Using Digital Gift Cards to Incentivize Research Participation

Incorporating gift card incentives into your surveys can improve participant engagement and response rates, resulting in more accurate data.

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Easy Ways to Perform Market Research Online
Easy Ways to Perform Market Research Online

Performing online market research is easier than ever with the variety of data, information, and tools at our fingertips on the internet. The core elements are still the same as traditional market...

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