MARCH 4, 2025 — Marqeta published a piece on how Giftbit uses their platform to power our prepaid Visa card rewards: Giftbit unwraps prepaid cards with Marqeta. The piece digs into the pain points we ran into with legacy card-issuing systems like long due-diligence cycles, minimum purchase requirements, exclusivity clauses, and clunky pricing, and how partnering with Marqeta solved them. We are able to have faster onboarding via a simple KYB check, no exclusivity or purchase minimums, and a smoother activation experience for reward recipients.
It also covers how Marqeta's APIs and dashboard give Giftbit’s customer success team the tools to help cardholders directly, with Sofia Baltasar, our Head of Customer Success, noting that Marqeta's technology lets cardholders "access their transaction history and card balance directly on a customer-facing site we host, allowing them to troubleshoot issues on their own before reaching out."
The article also touches on how Marqeta's Just-in-Time Funding changed our cash flow so we only pay when a recipient actually uses their card, instead of pre-funding at issuance.
Read the full piece on Marqeta's page.
/Logo%20no%20tagline%2c%20small.webp?width=100&height=37&name=Logo%20no%20tagline%2c%20small.webp){kind=small}
/Logo%20no%20tagline%2c%20small.webp?width=100&height=38&name=Logo%20no%20tagline%2c%20small.webp){kind=small}